{"id":15,"date":"2024-04-30T22:09:16","date_gmt":"2024-04-30T22:09:16","guid":{"rendered":"https:\/\/kuponi.live\/?page_id=15"},"modified":"2024-12-08T22:35:24","modified_gmt":"2024-12-08T21:35:24","slug":"cesta-pitanja","status":"publish","type":"page","link":"https:\/\/kuponi.live\/bs_ba\/cesta-pitanja\/","title":{"rendered":"\u010cesta pitanja"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"15\" class=\"elementor elementor-15\">\n\t\t\t\t<div class=\"elementor-element elementor-element-94c1e44 e-flex e-con-boxed e-con e-parent\" data-id=\"94c1e44\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e5770ca elementor-widget elementor-widget-text-editor\" data-id=\"e5770ca\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u010cesta pitanja<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d55e5e4 e-flex e-con-boxed e-con e-parent\" data-id=\"d55e5e4\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e1f1246 elementor-widget elementor-widget-toggle\" data-id=\"e1f1246\" data-element_type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2361\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2361\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">\u0160to su digitalne nagradne kartice vjernosti?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2361\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2361\"><p>Digitalne nagradne kartice vjernosti su moderne elektroni\u010dke verzije tradicionalnih papirnatih kartica s markicama, pohranjene na telefonu korisnika, sa veoma velikim brojem prednosti u odnosu na prethodne sisteme.<\/p><p>U slu\u010daju na\u0161e Top Loyalty platforme to je <strong>web<\/strong> mobilna aplikacija koju nije potrebno instalisati jer se nalazi na cloud-u. Na svojim mobilnim ure\u0111ajima je kupci nose u trgovine kako bi dobili popuste i besplatne artikle ili usluge.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2362\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-2362\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Koje su kartice vjernosti bolje - digitalne ili fizi\u010dke?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2362\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-2362\"><p>Fizi\u010dke kartice vjernosti su pro\u0161lost &#8211; digitalne kartice imaju veliki broj prednosti. Pogledajte rezultate nekih istra\u017eivanja:<\/p><ul><li><strong><b>67% potro\u0161a\u010da<\/b><\/strong>\u00a0otkriva da na neki na\u010din <strong><b>preferiraju digitalne kartice vjernosti<\/b><\/strong>\u00a0u odnosu na fizi\u010dke kartice vjernosti.\u00a0(podatak iz 2020-te)<\/li><li>U pore\u0111enju sa tradicionalnim programima lojalnosti, <strong><b>digitalni programi lojalnosti nude ve\u0107u fleksibilnost i prakti\u010dnost<\/b><\/strong><\/li><li>Sa ta\u010dke gledi\u0161ta vlasnika preduze\u0107a, kada krenu\u00a0u digitalizaciju, <strong><b>ne mora<\/b><\/strong><strong><b>ju<\/b><\/strong><strong><b>\u00a0da brin<\/b><\/strong><strong><b>u<\/b><\/strong><strong><b>\u00a0o \u0161tampanju <\/b><\/strong><strong><b>kartica<\/b><\/strong><strong><b>\u00a0i distribucij<\/b><\/strong>i. Uz nekoliko klikova na aplikaciju vjernosti, korisnici mogu\u00a0kreirati virtualne kartice i <strong><b>poslati ih svojim potencijalnim kupcima za samo nekoliko minuta.<\/b><\/strong>\u00a0<\/li><li><strong><b>Sa stanovi\u0161ta korisnika<\/b><\/strong>, <strong><b>mnogo je lak\u0161e upravljati \u00a0karticama<\/b><\/strong><strong><b>\u00a0vjernosti<\/b><\/strong>\u00a0razli\u010ditih brendova u jednoj aplikaciji.<\/li><li>Jo\u0161 jedna <strong><b>prednost je prakti\u010dnost no\u0161enja kartica<\/b><\/strong>. Kada klijentima date karticu vjernosti, postoji mogu\u0107nost da je izgube, a neki \u0107e je zaboraviti ponijeti sa sobom. Jo\u0161 ve\u0107a prednost: <strong>u mobitelu korisnik mo\u017ee imati nekoliko desetina kartica vjernost<\/strong>i. Zamislite situaciju nositi ih u obliku plasti\u010dnih kartica u nov\u010daniku.<\/li><li>Zauzimanje prostora u nov\u010daniku\u00a0&#8211; ogromna prednost za digitalne verzije<\/li><li>Za fizi\u010dke kartice postoji <strong><b>gubljenje vremena pri registraciji<\/b><\/strong>\u00a0&#8211; Klijent treba da do\u0111e na lokaciju gdje se izdaju kartice i da da podatke i sa\u010deka da se napravi \u2013 za digitalne samo skenira QR kod bilo gdje da se nalazi i sve zavr\u0161i odmah<\/li><li><strong><b>Digitalne kartice lojalnosti smanjuju sve neugodnosti i \u010dine kartice lojalnosti lakim za no\u0161enje i kori\u0161tenje<\/b><\/strong>. Aplikacije za vjernost su tako\u0111er vrlo interaktivne, intuitivne i prakti\u010dne.<\/li><li><span style=\"color: #ff0000;\"><strong><b>Ako ste vlasnik preduze\u0107a, krajnje je vrijeme da integrirate digitalnu \u010dlansku karticu u svoj program vjernosti jer se preferencije kupaca pomjeraju s fizi\u010dkog na digitalno.<\/b><\/strong><\/span>\u00a0<\/li><li>U 2018. godini, CodeBroker je istra\u017eio\u00a0<a href=\"https:\/\/codebroker.com\/resources2\/doc\/CodeBroker_2018_Mobile_Loyalty_Survey_Results.pdf\">programe lojalnosti<\/a>\u00a0i otkrio da je otprilike<strong><b>\u00a097% milenijalaca uklju\u010deno u programe lojalnosti putem svojih pametnih telefona<\/b><\/strong>.\u00a0<\/li><li>Za razliku od fizi\u010dkih kartica vjernosti, digitalne alternative ekolo\u0161ki su prihvatljivije i korisnici ih nikada ne\u0107e izgubiti. No, to samo letimi\u010dno pokazuje kako digitalizacija mo\u017ee pobolj\u0161ati va\u0161e poslovanje.<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2363\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-2363\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">\u0160to je program vjernosti?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2363\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-2363\"><p><span class=\"HwtZe\" lang=\"hr\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Program vjernosti je strategija marketinga, anga\u017emana kupaca i zadr\u017eavanja kupaca koja se primjenjuje kako bi se kupci potaknuli da se stalno vra\u0107aju u va\u0161u trgovinu i ponovno kupuju.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">To uklju\u010duje nagra\u0111ivanje va\u0161ih vjernih kupaca za radnje kao \u0161to su kupnja od vas i upu\u0107ivanje va\u0161eg brenda drugim ljudima.<\/span><\/span><\/span><\/p><p>Istovremeno, slu\u017ei i za privla\u010denje novih kupaca.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2364\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-2364\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Koja je korist od digitalne kartice vjernosti za moje poslovanje?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2364\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-2364\"><p><span class=\"HwtZe\" lang=\"hr\"><span class=\"jCAhz JxVs2d ChMk0b\"><span class=\"ryNqvb\">Digitalna kartica vjernosti ne samo da pove\u0107ava zadr\u017eavanje kupaca, ve\u0107 digitalne funkcije kao \u0161to su<\/span><\/span> <span class=\"jCAhz JxVs2d ChMk0b\"><span class=\"ryNqvb\">digitalne marketin\u0161ke poruke, automatske obavijesti o geo-lokaciji, statistike u\u017eivo i jo\u0161 mnogo toga mo\u017ee biti neprocjenjivo za mnoga moderna poduze\u0107a.<\/span><\/span><\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2365\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-2365\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Mogu li o\u010dekivati \u200b\u200bpove\u0107anje prodaje kao i zadr\u017eavanje kupaca uz digitalnu karticu vjernosti?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2365\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-2365\"><p>Da! Ako aktivno promovirate kartice vjernosti u trgovini i ako je primjenjivo na mre\u017ei. Statistike pokazuju da su firme koje promoviraju svoje kartice vjernosti pove\u0107ale svoju ukupnu prodaju u prosjeku za 30%, lako pokrivaju\u0107i tro\u0161kove!<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2366\" class=\"elementor-tab-title\" data-tab=\"6\" role=\"button\" aria-controls=\"elementor-tab-content-2366\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Kako programi vjernosti poma\u017eu zadr\u017eati kupce?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2366\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"6\" role=\"region\" aria-labelledby=\"elementor-tab-title-2366\"><p><span class=\"HwtZe\" lang=\"hr\"><span class=\"jCAhz JxVs2d ChMk0b\"><span class=\"ryNqvb\">Programi vjernosti kupaca jedna su od najefikasnijih strategija za zadr\u017eavanje kupaca i sprje\u010davanje njihovog odlaska va\u0161oj konkurenciji.<\/span><\/span> <span class=\"jCAhz JxVs2d ChMk0b\"><span class=\"ryNqvb\">Vjerojatnije je da \u0107e se kupci dr\u017eati marke koja ih poti\u010de.<\/span><\/span> <span class=\"jCAhz JxVs2d ChMk0b\"><span class=\"ryNqvb\">Nagra\u0111uju\u0107i svoje kupce za kupnju s vama i personaliziraju\u0107i njihovo iskustvo, poti\u010dete ih da ponovno kupuju od vas<\/span><\/span><\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2367\" class=\"elementor-tab-title\" data-tab=\"7\" role=\"button\" aria-controls=\"elementor-tab-content-2367\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Kako program vjernosti kupaca pobolj\u0161ava marketing?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2367\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"7\" role=\"region\" aria-labelledby=\"elementor-tab-title-2367\"><p>Programi vjernosti kupaca izvrstan su na\u010din da se kupci vra\u0107aju po jo\u0161. Kupci kupujuj od trgovaca koji nude personalizirane povlastice i nagrade jer se osje\u0107aju cijenjenima. Dodatno, u ljudskoj psihi je da vole razne tipove igara, naro\u010dito ako dobijaju nagrade.<br \/>Vjerni kupci tako\u0111er mogu preporu\u010diti svojim prijateljima i porodici, pobolj\u0161avaju\u0107i tako marketing usmeno.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2368\" class=\"elementor-tab-title\" data-tab=\"8\" role=\"button\" aria-controls=\"elementor-tab-content-2368\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Koje su prednosti programa vjernosti kupaca?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2368\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"8\" role=\"region\" aria-labelledby=\"elementor-tab-title-2368\"><p><span class=\"HwtZe\" lang=\"hr\"><span class=\"jCAhz JxVs2d ChMk0b\"><span class=\"ryNqvb\">Zadr\u017eavanje kupaca je najmanje 5 puta jeftinije od stjecanja novih kupaca, a samo pove\u0107anje od 5% u zadr\u017eavanju kupaca mo\u017ee pove\u0107ati profitabilnost za 25-95%.<\/span><\/span> <span class=\"jCAhz JxVs2d ChMk0b\"><span class=\"ryNqvb\">Odanost kupaca izravno pobolj\u0161ava krajnji rezultat poslovanja i pove\u0107ava poslovni rast, \u0161to je \u010dini prioritetom za svaku firmu.<\/span><\/span><\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2369\" class=\"elementor-tab-title\" data-tab=\"9\" role=\"button\" aria-controls=\"elementor-tab-content-2369\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Treba li moj brend program vjernosti?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2369\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"9\" role=\"region\" aria-labelledby=\"elementor-tab-title-2369\"><p><span class=\"HwtZe\" lang=\"hr\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Svaki brend i svaka prodaja, bez obzira na vrstu, veli\u010dinu i industriju, treba program vjernosti.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Program vjernosti mo\u0107an je marketin\u0161ki alat za zadr\u017eavanje postoje\u0107ih i privla\u010denje novih kupaca koji poma\u017ee firmama\u00a0 potaknuti lojalnost kupaca i posti\u0107i rast poslovanja.<\/span><\/span><\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-23610\" class=\"elementor-tab-title\" data-tab=\"10\" role=\"button\" aria-controls=\"elementor-tab-content-23610\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Koji najve\u0107i svjetski brendovi imaju program vjernosti?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-23610\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"10\" role=\"region\" aria-labelledby=\"elementor-tab-title-23610\"><p><span class=\"HwtZe\" lang=\"hr\"><span class=\"jCAhz JxVs2d ChMk0b\"><span class=\"ryNqvb\">Provedba programa vjernosti postala je popularna strategija vode\u0107ih svjetskih brendova.<\/span><\/span> <span class=\"jCAhz JxVs2d ChMk0b\"><span class=\"ryNqvb\">Neke od glavnih robnih marki s programima vjernosti su Starbucks, Reebok, Disney, IKEA, McDonald's, DM Marketi, Hilton, Accor, Hyatt i ogroman broj drugih.<\/span><\/span><\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-23611\" class=\"elementor-tab-title\" data-tab=\"11\" role=\"button\" aria-controls=\"elementor-tab-content-23611\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">\u0160to \u010dini program vjernosti uspje\u0161nim?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-23611\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"11\" role=\"region\" aria-labelledby=\"elementor-tab-title-23611\"><p>Iako je svaki program vjernosti jedinstven ovisno o firmi i kupcima, postoji nekoliko elemenata koje svaki program vjernosti kupaca treba imati. <br \/>Program vjernosti treba biti digitalan i imati sistem nagra\u0111ivanja temeljen na bodovima. <br \/>Preporu\u010divo je nuditi vi\u0161estruke nagrade i rasporediti ih tako da korisnik \u0161to br\u017ee do\u0111e do jednostavnijih nagrada. <br \/>Veoma je va\u017eno imati mogu\u0107nost promoviranja na razli\u010ditim kanalima, kao \u0161to su push obavijesti, e-po\u0161ta, dru\u0161tvene mr\u017ee i drugo.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-23612\" class=\"elementor-tab-title\" data-tab=\"12\" role=\"button\" aria-controls=\"elementor-tab-content-23612\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Kako funkcionira nagra\u0111ivanje kupaca?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-23612\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"12\" role=\"region\" aria-labelledby=\"elementor-tab-title-23612\"><div class=\"lRu31\" dir=\"ltr\"><p><span class=\"HwtZe\" lang=\"hr\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Kada kupci izvr\u0161e odre\u0111ene zadatke, poput kupnje proizvoda po odre\u0111enom iznosu ili preporuke robne marke ili proizvoda nekome drugome, dobivaju poticaj u obliku nagradnih bodova.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Kupci zatim mogu koristiti ove nagradne bodove za dobivanje popusta ili otkup ekskluzivnih artikala.<\/span><\/span><\/span><\/p><\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-23613\" class=\"elementor-tab-title\" data-tab=\"13\" role=\"button\" aria-controls=\"elementor-tab-content-23613\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Kako kupci mogu iskoristiti svoje nagradne bodove?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-23613\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"13\" role=\"region\" aria-labelledby=\"elementor-tab-title-23613\"><p>Kupci koriste mobilnu Top Loyalty platformu na kojoj su evidentirani sakupljeni nagradni bodovi za preuzimanje nagrade ili dobivanje popusta i drugih pogodnosti.<\/p><p>Pri preuzimanju nagrade sa stanja se skida broj bodova potro\u0161en za dobivanje nagrade.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-23614\" class=\"elementor-tab-title\" data-tab=\"14\" role=\"button\" aria-controls=\"elementor-tab-content-23614\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Da li je kori\u0161tenje komplikovano?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-23614\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"14\" role=\"region\" aria-labelledby=\"elementor-tab-title-23614\"><p>Kori\u0161tenje je nevjerovatno jednostavno: Korisnik skenira QR kod u objektu ili na nekoj od mre\u017ea, upi\u0161e nickname i email adresu u polja koja dobije na ekranu.<\/p><p>Dobija email sa lozinkom i spreman je za dobijanje nagradnih bodova.<\/p><p>Kada potro\u0161i neki iznos, poka\u017ee ekran mobitela blagajniku, a kada skupi dovoljno bodova za neku nagradu, isto tako samo poka\u017ee ekran mobitela blagajniku.<\/p><p>I TO JE SVE.<\/p><p>S druge strane blagajnik samo skenira QR kod na ekranu korisnika i u prvom slu\u010daju doda bodove, a u drugom ih oduzme.<\/p><p>\u00a0<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u010cesta pitanja \u0160to su digitalne nagradne kartice vjernosti? Digitalne nagradne kartice vjernosti su moderne elektroni\u010dke verzije tradicionalnih papirnatih kartica s markicama, pohranjene na telefonu korisnika, sa veoma velikim brojem prednosti u odnosu na prethodne sisteme. U slu\u010daju na\u0161e Top Loyalty platforme to je web mobilna aplikacija koju nije potrebno instalisati jer se nalazi na cloud-u. &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/kuponi.live\/bs_ba\/cesta-pitanja\/\" class=\"more-link\">Nastavi \u010ditati<span class=\"screen-reader-text\"> &#8220;\u010cesta pitanja&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-15","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/kuponi.live\/bs_ba\/wp-json\/wp\/v2\/pages\/15","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kuponi.live\/bs_ba\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/kuponi.live\/bs_ba\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/kuponi.live\/bs_ba\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kuponi.live\/bs_ba\/wp-json\/wp\/v2\/comments?post=15"}],"version-history":[{"count":106,"href":"https:\/\/kuponi.live\/bs_ba\/wp-json\/wp\/v2\/pages\/15\/revisions"}],"predecessor-version":[{"id":2873,"href":"https:\/\/kuponi.live\/bs_ba\/wp-json\/wp\/v2\/pages\/15\/revisions\/2873"}],"wp:attachment":[{"href":"https:\/\/kuponi.live\/bs_ba\/wp-json\/wp\/v2\/media?parent=15"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}